29 Apr Guess Bags – The History Of
Guess (the designer brand) is a us premium designer label that creates a collection of different of fashion clothing and fashion accessories including Guess designer handbags.
This company was started in America in the early 1980’s and was created by a group of brothers who were raised in the city of Marseille in the south of France.
The Marciano siblings always had a fascination with the way of life on America’s West Coast and moved to California in the late 1970’s. Showing both their admiration of classic American fashion with a European eye the Marciano sibliings very soon recognised a niche in the American fashion world.
Towards the end of the 1970’s, denim was perceived to be old fashioned and far removed from it’s level of popularity of the 50’s and 60’s. The Marciano family had designed a new type of jeans labeled as the “Marilyn” jeans. This 3 zip design was not appreciated by the fashion press or retail boutiques and it was only after a lot of negotiations were the Marciano siblings able to secure a sample order with the Bloomingdales store. Even then the buyers at Bloomingdales agreed only to buy two dozen pairs of jeans and this was more of a favour than a financial strategy. Shortly after displaying the jeans for sale Bloomingdales had completely sold out and a completely new fashion brand was born in the eyes of the world.
Over time the business have incorporated even more accessories to the Guess clothing brand and Guess bags are now one of the many fashion accessories this company now creates.Proving to be particularly successful these purses and handbags add a real look of sassy style to any women’s wardrobe.
In recent years the company has changed into producing accessories for the home such as bed linen, scents and wrist watches and the firm seems to be continuing to go from strength to strength.