29 Apr Rodan and Fields Dermatologists Review
There aren’t a lot of reviews on Rodan and Fields as a company, but there are a handful of reviews in regards to their products. Today I’m going to tell you about the company. Perhaps you are looking to join them, maybe your spouse is, maybe you are wondering how they compare to other skincare companies. Let’s get started…
The company is founded by Dr. Katie Rodan and Kathy Fields. The doctors are also known as the creators of Proactiv Solution — also, known as the number one selling, global, acne solution. Unless you’ve been living under a rock, you know they had great customer results with that product, which they eventually sold to Guthy Renker and went on to greater business ventures. So, here we come to Rodan and Fields Dermatologists.
Rodan and Fields is fairly new in the direct sales industry (also known as ‘network marketing’). They have a very unique and interesting company story.
They started out in high-end department stores such as Nordstrom, Henry Bendel’s, Macy’s and Bloomingdales. They became the #1 selling clinical skincare line in Nordstrom in 2007. Pretty impressive to say the least! Makes sense though, people know them as creators of high quality, dermatology grade skincare products that get results, so why not run on over to Nordstrom and get the latest to keep you looking gorgeous. people simply know they can count on the products really working, or, their money back
The doctors, being brilliant business women, entrepreneurs, practicing dermatologists and product creators, did research from their buyers and realized that people were buying their products due to word of mouth about how great the products were, not the fact they were in high-end retail stores.
So, they did their research into the direct sales industry and in January of 2009 they pulled out of retail and launched their business into the network marketing industry. Interesting and bold, right? Think if Coach or Estee Lauder or some other big brand named giant went from retail into direct sales – you would definitely want a piece of that pie! There is instant clientele, huge global brand equity and the product line is geared towards everyone with aging skin.
Rodan and Fields Dermatologists, the company, is a member of the Direct Selling Association, which is an association that holds standards for direct sales companies in regards to ethics, trust and confidence. And they have received a handful of awards from the DSA.
Think about it, Drs. Rodan and Fields are a ‘brand’ in and of themselves. They would not jeopardize their reputation on what some might call the MLM industry as a ‘scam or a pyramid scheme’, but instead, they plan on revolutionizing skincare through direct sales as well as the notion of big brand names going into direct sales. What a great way to stimulate the economy, don’t you think?
Being only 2.5 years into the direct sales channel, they are seeing stellar success and so are their independent consultants. In 2010 the company grew over 800%. Their big brand name, positioning in the industry and unique product in the marketplace are attracting all different people from different backgrounds and industries, including plastic surgeons and even celebrities and celebrity wives!
Their products are consumable which keeps customers purchasing, and they get great results. You may have seen untouched before and after customer photos going around the internet. Remember, Proactiv customers got great results, so it is only expected that this skincare line will do the same. Previous Proactiv customers are also quickly drawn to these products, especially if they had great results or know someone that did.
Rodan and Fields products are gold standard, dermatology grade ingredients and focus on anti-aging, reversing the signs of sun damage, acne, and psoriasis, eczema and rosacea. They’ve got something for everyone and they offer it with an empty bottle, 60-day money back guarantee.
So, can a new consultant really make money with Rodan and Fields? They have a Fast Start program that shows new consultants how to make ‘right now’ money within their first 30-45 days. They know if they make money and see return on investment, then they’ll keep going and growing. Their marketing model is geared primarily towards using offline methods and BBL’s (Big Business Launch Parties.) Ones in which customers can use and experience the products in addition to seeing a professional presentation.
The compensation plan can be found on their website and it is one of the best in the industry. Consultants get paid on their personal volume, on their team volume and there are monthly bonuses. In short, as long as you recruit consultants that have a minimum personal volume (made up from customers and new consultants registrations) amount of $600 every month and they recruit others that have that same minimum personal volume, you can quickly climb the Rodan and Fields compensation plan. When you get to a certain level, the company offers a new shiny white pearl Lexus to their high achievers.
At the time of this article, there are roughly only 12k consultants in the United States, Guam and Puerto Rico. They will open their operations to Canada in 2012.
So if you or someone you know is interested in network marketing, loves skincare and wants to be in the skincare industry without a lot of skincare competition, Rodan and Fields tops the charts. There are other skincare companies in network marketing that have been around for a long time. Rodan and Fields has a unique product unlike any other due to their huge global brand equity and the timing of the company entering the direct sales industry.